On 14th March 2024, the Pension Schemes Association (PSA) hosted a cocktail reception which brought MPF providers, experts, and stakeholders together to network and forge stronger collaborations amidst evolving economic conditions. The event underscored the importance of working hand in hand to achieve the common goal of healthier, financially secure, and better retirement outcomes for all. 

The event began with a welcome address by Ms. Rainbow Pan, Chairperson of PSA who introduced the special guests from MPFA, including Managing Director Mr. Cheng Yan-chee, Chief Corporate Affairs Officer and Executive Director Mr. Wallace Lau, Chief Operating Officer and Executive Director Ms. Cynthia Hui, Executive Director (Policy) Mr. Eric Cheng, Director (Supervision)  Ms. Ginni Wong, Director (Enforcement))  Ms. Cynthia Li, CEO of eMPF Mr. Eric Lui.  She reiterated the PSA’s purpose and vision, and its pledge to enrich public awareness of the MPF system and its role in helping members of the workforce achieve their desired retirement.

Besides partnership, innovation is also vital to ensuring the MPF system can fulfil public and industry interests. MPFA Managing Director, Mr. Cheng, shared that the MPFA will collaborate with various stakeholders, including labour unions, NGOs, and district bodies, to ensure the inclusion of non-digital savvy scheme members such as seniors and grassroots residents, as well as those with special needs. PSA will cooperate with the MPFA to promote the eMPF platform to the public, empowering working adults to proactively manage their financial futures. Offering unparalleled convenience and transparency, eMPF will allow users to make informed decisions and adapt their investments to align with evolving financial goals.

That said, to fully reap the benefits of these initiatives, efficient communication and the effective delivery of key messages are essential. According to Mr. Cheng, MPFA will roll out promotional and educational activities, including APIs and media interviews, to enhance public awareness of the eMPF Platform. It will also organise training sessions for HR practitioners and provide CPD courses for intermediaries. To support the MPFA’s efforts, PSA will actively recruit MPF sponsors and industry stakeholders to represent the voice of the industry. Rainbow thanked BOCI-Prudential Trustee Limited, BCT Financial Limited for joining PSA and China Asset Management (HK) Ltd as corporate members, strengthening the association’s reach to amplify its impact and influence.

Thank you to all our members and partners! Let’s keep up the positive momentum and build a brighter retirement future for all Hong Kong people!